The Roundhouse was asked to brand the TUCO Conference 2014 held in Liverpool. TUCO is the University Caterers Organisation and the conference is held in a different university venue each year.
Our work included a new identity, website, Facebook page, postcards and closer to the event, exhibitor and delegate materials. The creative brief was to design a fresh identity with links to the City of Liverpool that was both fun and engaging but also reflected food. The visual personality lent itself to segmented, bold styling with a strong colour palette for key messages. Similarly the University didn’t want a standard brochure website so we designed a parallax scrolling website which was fully responsive – built to resize itself to any screen size or monitor, laptop, iPad or mobile device.