Optimising conversion rates
A Global Offering
Rayovac are one of the top hearing aid manufacturers in the world, with manufacturing sites in the UK and USA. They develop batteries and accessories to compliment a range of aids; zinc air cells, mercury free technology, and ‘clear air’ technology. Roundhouse Digital won a competitive e-commerce pitch to develop a brand new site for their business to business work.
The site is truly multilingual, needing to span several languages including English and German, French, and further languages. The site structure is perfectly formed to showcase the product range and technical precision in the production of the batteries. The result is a clearly structured website, deliberately highlighting the product types within a catalogue style interface, with quick calls to action.